SINGAPORE, 20 APRIL 2009 — Unveiling a new brand, company name and identity to reflect its new vision, Indian communications company Bharti Telesoft has launched its new name, ‘Comviva’, and its new company name—Comviva Technologies Limited.
Bharti Telesoft is the leading provider of integrated VAS solutions for mobile operators in emerging markets.
“The name Comviva was created by the company and signifies ‘communication is life’,” said a company representative. “Comviva captures the spirit of the company’s new vision —to enrich the lives of more than a billion people with value-added telecom solutions that enhance their livelihood and lifestyle. It also reflects the company’s intent—to be the No.1 integrated VAS solution provider in its chosen markets, based on a foundation of excellence, innovation and partnerships.”
“The company has grown rapidly to achieve stature and scale,” said Sunil Bharti Mittal, chairman and managing director of the Bharti Group. “With a strong reputation in the market and a new vision reflecting its ambitions, it is the right time to adopt a new and unique identity. Comviva reflects the spirit, intent and vibrancy of the company.”
