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Most marketers miss mark with mobile messaging

May 30, 2016 | MATT KAPKO

Consumers are inundated with notifications from all types of mobile messaging services, and though many will engage with businesses that use relevant alerts, most organizations don't capitalize on the opportunity.

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Is the end of the U.S. tech market upon us?

May 30, 2016 | ROB ENDERLE

Tech companies’ almost exclusive focus on quarterly returns to appease investors who will likely take their fast profits and run is troubling and something to consider when choosing a vendor, writes columnist Rob Enderle.

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