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Apple's 'Mr Fix It' Eddy Cue profiled

Karen Haslam | Nov. 2, 2012
Eddy Cue, the Apple exec who is now tasked with fixing Apple's voice-recognition PA Siri and its disastrous iOS 6 Maps app, has been profiled in a number of articles.

One reason for his negotiating successes may be his " calm demeanor ", note one source. "I really respected [Cue] and his thoughtful, calm demeanor. Unlike a lot of tech people he listened to us when we were doing his deals."

Another executive told Cnet: "Eddy doesn't care about those other guys, the flashy executives who want the spotlight. He's the kind of person who is happy to be in the engine room making sure that everything is clicking along."



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