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Apple Music may get retuned in June

Caitlin McGarry | May 5, 2016
It’s unclear exactly what changes are coming to Apple Music or iTunes, but according to Bloomberg, the revamp is being overseen by iTunes content vice president Robert Kondrk and Nine Inch Nails lead singer Trent Reznor.

Apple Music's For You opening tab will also get a makeover in terms of look-and-feel, but the underlying algorithms that recommend music based on your taste will remain the same. Apple will also rename the New tab and call it Browse, because, let's face it, Taylor Swift's 1989 album can't be still considered 'new' about a year after it came out. Apple Music is also expected to make better use of 3D Touch shortcuts and put song-sharing to the forefront. Other features like Radio's Beats 1 and Connect will remain mostly the same.

Why this matters: Apple is betting big on services as hardware sales decline, and Apple Music could be a much larger revenue generator if it were easier to use and fit more seamlessly with iTunes. The company has managed to rack up 13 million Apple Music subscribers despite all of its issues. Imagine how many more it could woo if the service were as easy to use as Spotify.

We subscribe to Apple Music and haven't had the iCloud Music Library issues that so many have had since the service launched last summer, but its interface could be simplified. Every action requires way more steps than it needs to, from navigating to the music library to adding songs to a playlist. It would be nice if Apple Music could send alerts when new albums from artists we love are available to buy, even if we can't stream them (ahem, Beyoncé's Lemonade).

 

 

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