NGDATA, a customer experience management solutions provider, has opened an office in Singapore to support its plans to expand in to the Asia Pacific (APAC) region.
In a press release, the company said it hopes that the move will enable it to first reach out to banks in Singapore to help them deliver more relevant customer experiences. Thereafter, it will target to other subscription-based, customer-focused industries such as telecommunications and media/publishing/entertainment to increase its footprint in the region.
The company also said that it plans to set up a research centre around technologies such as big data and machine learning to help its clients further enhance their relationships with customers.
In line with its expansion into the region, NGDATA has appointed Frank Weyns as Head of APAC operations to oversee the company's sales and fields in the region.
Weyns has more than 25 years' of experience leading international sales, advisory and enterprise software implementation teams. Prior to joining NGDATA, Weyns held a variety of roles at industry-defining fintech companies such as Algorithmics, Misys and Reval. He also held senior positions at advisory practices E&Y and Deloitte.
"Companies use our solutions to deliver significantly better customer experiences, and that success is driving tremendous growth worldwide," said Luc Burgelman, CEO of NGDATA. "We are excited to address the demand for real time, relevant customer interactions for banks, telcos, and media companies across North America and Europe, and now also in Asia-Pacific. Frank will be integral in expanding NGDATA's regional presence to bring Lily Enterprise to an even broader market and to realize the growth potential in this area of the world."
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