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Thailand's Socialgiver wins Singtel Group-Samsung Regional Mobile App Challenge

Nurdianah Md Nur | Dec. 9, 2015
Meanwhile, Australia’s OTTO took home the Samsung Innovation Award at the challenge.

Singtel yesterday (8 December 2015) announced that Socialgiver has emerged as the winner of the recent Singtel Group-Samsung Regional Mobile App Challenge.

Thailand's Socialgiver
From left to right: Mr Somchai Lertsutiwong (CEO,AIS, Thailand), Mr Arch Wongchindawest and Ms Aliza Napartivaumnuay (Socialgiver, Grand Winner of 2015 Singtel-Samsung Regional Mobile App Challenge), Ms Chua Sock Koong (Group CEO, Singtel), Mr Edgar Hardless (CEO, Singtel Innov8).
Credit: Singtel

Socialgiver is a social enterprise startup in Thailand that connects consumers, businesses and charities via its platform to create a meaningful social impact. The company offers consumers special rates from businesses that have excess capacity such as hotel with extra rooms or restaurants with extra dining spots. Part of the money earned is then donated to charity, while ensuring the business receives tax rebates.

The challenge also saw OTTO — an Australian startup that provides voice-controlled mobile apps for drivers — being crowned the winner of the Samsung Innovation Award for demonstrating the greatest level of synergy with Samsung's product portfolio.

Australia's OTTO
From left to right: Mr Nicholas Wodtke (VP, Content Services, Samsung Asia), Mr Yoo Young Kim (SVP Country President, Samsung Indonesia),  Mr Alex Kain (OTTO, Winner of the Samsung Innovation Award) and Mr Allen Lew (CEO, Optus, Australia).Credit: Singtel

Both startups will be given the opportunity to market their apps to Singtel Group's mobile customers across Asia, Australia and Africa. They will also enjoy prime product placement on Samsung content and services platforms.

"The right mobile apps today have the power to create new economies and improve people's lives by helping them save time, energy and money," said Mark Chong, Singtel's CEO International. "We [thus] seek to help our customers gain access to a larger variety of apps — whether it is to automate their homes or manage their lifestyles."

The Singtel Group-Samsung Regional Mobile App Challenge started in May this year with local competitions in Africa, Australia, India, Indonesia, the Philippines, Singapore and Thailand. Two finalists from each region were chosen to attend a two-day mentorship in Singapore in October and participate in the final pitching session yesterday at Jakarta's Fairmont Hotel. According to Singtel and Samsung, the competition aims to help talented app developers grow their companies and accelerate the development of their apps.


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