KUALA LUMPUR, 19 JANUARY 2010 To help telecommunication firms in ASEAN better meet rising challenges, technology giant IBM has announced a new regional centre of excellence (CoE), located in Kuala Lumpur, Malaysia.
IBM Malaysia general manager, communications sector, Shekila Ramalingam, said: The ASEAN Telecom Centre of Excellence (CoE) would accelerate telecommunications solution development and streamline product delivery to help ASEAN telecommunication service providers compete more effectively in the fast-changing market.
The centre will bring together cutting-edge technical skills, specialised offerings and industry best practices to meet the rising challenges in ASEAN's telecommunications industry, said Ramalingam.
The CoE offers a range of new telecommunications software solutions based on IBM's Service Provider Delivery Environment (SPDE) 3.0 framework, as well as hardware, services and business partner applications, she said, adding that clients would include telecommunication operators, network equipment suppliers, independent software vendors (ISVs) and extended service providers.
To sustain growth in this competitive industry landscape, service providers must offer customers a more positive and differentiated user experience while reducing complexity and cost, said Ramalingam. The CoE offers the telecom industry an unparalleled level of expertise and support to speed implementation and facilitate effective use of applications and technologies.
Ramalingam said the CoE would be staffed by technical and telecommunications experts with experience in deploying service creation, service delivery as well as business and operation support systems.
According to research firm IDC's February 2009 Southeast Asia Telcoms Market report, the combined telecommunication services market of Indonesia, Malaysia, the Philippines, Singapore and Thailand, would reach US$35.7 billion in 2009, she said. Malaysia, the Philippines, Singapore and Thailand were expected to show modest growth at a four per cent to six per cent range. Vietnam and Indonesia, each with double-digit expansion rates, would demonstrate higher growth as they are at the early stages of the technology adoption curve and currently addressing the digital divide in their markets.
By supporting ASEAN's telecommunications service providers in innovation efforts which leapfrog traditional technologies plans to be world-renowned leaders, we have established a unique position in the industry, said Ramalingam.
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