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Digital Realty speeds time to market for Adobe

Anuradha Shukla | July 1, 2016
Houses Adobe’s infrastructure in Digital Realty’s state-of-the-art facility in Jurong, Singapore.

Digital Realty has minimised the time from concept to go-live for Adobe, a global name in digital marketing and digital media solutions.

The company has achieved this by housing their infrastructure in Digital Realty's state-of-the-art facility in Jurong, Singapore.

Adobe now has a data centre with a modular design customised to its specific needs, which enables it to successfully manage and deliver its information to thousands of end users and brands.

The collaboration has enabled the global giant in digital marketing to meet increased regional demand for software-as-a-service solutions.

"It was our first data centre in the region, so it was important to work with a partner that understood the industry and, more importantly, understood our business and our needs," said Brandon Pulsipher, vice president Product Technical Operations, Digital Marketing, Adobe.

State-of-the art facility

Digital Realty's state-of-the art facility in Singapore offered Adobe a proven, multi-generational, modular design that could be customised to the company's specific needs.

Computational fluid dynamics were used, prior to installation, to test and verify various configurations of the data centre system based on the floor layout helping Adobe minimize the time from concept to go-live.

Adobe's infrastructure is now housed in a suite capable of delivering up to 720 kilowatts of IT load. An additional perimeter wall provides an extra layer of privacy and data security.

A hot aisle containment arrangement efficiently manages room and equipment temperatures, which improves Adobe's power efficiency and significantly lowers operational costs.

Digital Realty has provided Adobe with a data centre customised to its needs, enabling it to fully focus on meeting a growing demand for its digital marketing and digital media solutions across the Asia-Pacific region.


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