So, alls well? Not entirely, according to Shervell, and its not all Shopzillas fault; he says Googles role needs to be noted.
I think (the episode) says something nasty about the society Google has created, he tells me. & Googles robots create a new environment where companies become tense about what should be casual online practices. Im sure this wouldnt have happened two years ago (before Googles algorithm changes dubbed Panda and Penguin). Its another negative effect of Googles best intentions & it creates a kind of state of panic.
Wine and candy can only help.
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