Mocana's approach is being put forward to tackle the BYOD security problem and it does compete with ideas put forward by the big virtualization vendors. "We believe that using a sandbox or virtual machine is a clumsy way of doing this," says Stammberger. "This is a lot more transparent."
The Mocana Mobile App Protection is still in its early days, too, being trialed by enterprises such as banks that aren't being disclosed. Mocana's business strategy calls for selling in an OEM capacity its Mobile App Protection to existing MDM software vendors, with BoxTone, Mobiquity and MFormation Technologies and systems integrators such as CACI among them. The first version of Mobile App Protection for BoxTone, for example, isn't wholly integrated into the BoxTone MDM software yet, it co-exists with it, but the next version is expected to be fully integrated, says Stammberger. "Mocana doesn't want to be an MDM vendor," he adds.
Intel (which bought McAfee) and Symantec are two security vendors that have investment stakes in Mocana, but at this point, neither McAfee nor Symantec, which each have MDM security products now, has included Mobile App Protection in their products, says Stammberger.
Mobile App protection does add costs, and users can expect to see anywhere from a 50% to 100% increase in the underlying price of MDM software that includes it.
Ellen Messmer is senior editor at Network World, an IDG publication and website, where she covers news and technology trends related to information security.
Sign up for MIS Asia eNewsletters.