Microsoft's strategy to save Windows Phone with a growing number of affordable products makes sense because the low-end segment is growing faster than other parts of the smartphone market. On Wednesday, it also launched the Lumia 435, which is even cheaper than the Lumia 532, at about $80 without a contract. Microsoft also sells the Lumia 535, which has a 5-inch screen and two 5-megapixel cameras. Despite its growing portfolio, there is little doubt Microsoft and Windows Phone will also struggle to compete with Android. The availability of apps has improved, but is still an Achilles heel.
I still hope that Samsung and Microsoft are successful, because more competition can only be a good thing for consumers. But if I were in the market for a dirt-cheap smartphone I'd hold off for a couple of months to see what, for example, Motorola has in store for the successor to its Moto E.
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