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Intel to push mobility in fractured PC, tablet market

Agam Shah | Sept. 10, 2012
Intel will make a major mobile push at the Intel Developer Forum next week as the company tries to remain relevant in a market where tablets and smartphones are becoming an alternative to PCs for everyday computing.

If Windows 8 succeeds, Intel succeeds, said Nathan Brookwood, principal analyst at Insight 64. The difference between Windows 8 and Windows RT is especially important for PC makers who have a presence in the enterprise market.

"Windows RT lacking legacy support is a problem for enterprises who have their own homegrown apps that they run on employee devices," Brookwood said.

Intel will also share more details of its tablet-specific Atom chip code-named Clover Trail, which has already been adopted by Lenovo for its highly anticipated ThinkPad Tablet 2. Around 20 tablets based on Clover Trail are in the works, Intel has said. While Intel processors hold an advantage on performance, ARM processors are considered more power-friendly. However, Intel hopes to catch up with ARM on power consumption in a matter of years by making its chips smaller and more power-friendly through its manufacturing process, which is already the most advanced in the world.

With the PC market slumping, the money maker for Intel is its data-center business, which deals in server chips, storage and networking equipment. Intel will highlight its server and fabric strategy at IDF, and the company is expected shed light on its low-power Atom processor for servers code-named Centerton. Quanta QCT this week announced a Centerton microserver and will show the 3U server on the show floor.


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