IDC analyst Amy Cheah says Intel’s Haswell chip is expected to be more tablet friendly particularly in regards to power consumption and instead might drive Windows 8 tablet sales. Photo: Bloomberg
Intel will launch its fourth-generation computer chips next month and they could extend the battery life of Windows notebooks to an estimated 24 hours.
But analysts have cautioned against expecting the high-performance devices to put a dent in the booming tablet market.
The Haswell chips are said to already be in the hands of PC makers and will have at least double the graphics-processing power of current ultrabooks.
This makes them suitable even for high-end gaming and graphics or complex spreadsheets.
Intel says the chip will be able to run ultra high definition displays and can perform increasingly popular tasks much faster, such as compressing videos. It will also have the ability to power three monitors at the same time.
The chip could also for the first time see notebooks with a battery life of about 24 hours on a single charge, bringing them closer in performance to popular smartphones and tablets, which have lured consumers away from laptops.
"There's a perception among consumers that their computers need to have as much battery life as their smartphones and tablets, and this is a step in that direction," says Telsyte analystFoad Fadaghi.
TABLETS NOT UNDER THREAT
Analysts don't expect the high-powered notebooks to change that, says Mr Fadaghi.
"You're going to see laptops increase their battery life to match tablets and this is probably a step in that direction, but by no means will it kill off tablets," he said.
"It's more likely computers will move closer toward tablets and be eventually called tablets, rather than the tablet category disappearing and we all jump back on keyboards."
Mr Fadaghi said the trends show people moving to tablets because of apps.
"Faster processors are going to be utilised by people doing high-end computer gaming and possibly graphic design and big data computing," he said.
IDC market analyst Amy Cheah says the Haswell chip is expected to be more tablet-friendly, particularly around power consumption, and may help drive Windows 8 tablet sales.
"Intel's plan for Haswell is clear: it will be the vendor's first generation of tablet-ready high performance processor that will allow the vendor a competitive chance to tap into the robust tablet market," she said.
Sign up for MIS Asia eNewsletters.