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The Apple Car is the company’s road to the future

Jason Snell | June 22, 2016
For a product that doesn’t exist and may not come to market for many years, there’s still an awful lot of talk about the Apple Car.

There was a time when the most common metaphor involving the Mac was that it had the market share of a luxury automaker like BMW, but because Macs weren't compatible with Windows software they were like BMWs that needed their own custom roads. If there is one thing we can be sure of about the Apple Car, whatever it may be, it's this: I'm sure it will run on all the roads.

Source: Macworld AU 


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