KUALA LUMPUR, 16 SEPTEMBER 2009 A subsidiary of Malaysia's satellite TV firm Astro, Measat Broadcast Network Systems (BMNS) has chosen mobile services provider Maxis Communications (Maxis) to design and manage its next generation communication services infrastructure.
In this project, Maxis will essentially be integrating data, voice and video services in Astro's network infrastructure at 35 sites nationwide, said Astro information technology director, Phuah Aik Chong, adding that the value of the contract is US$23.09 million (RM81 million) over a period of five years.
"The project scope entails the deployment of a nationwide secured data network using IP MPLS [Internet protocol/multi-protocol label switching] technology to support corporate data and voice, and Internet traffic, as well as mission-critical business applications with quality of service (QOS) levels built-in, said Phuah.
Maxis will refresh the network equipment of Astro's current voice and data nationwide infrastructure, with VoIP technology to be deployed for the voice architecture, he said. In terms of increasing service levels, Maxis will be working with other service providers to supply redundant circuits for key Astro sites. To further complement the end-to-end deployment, a dedicated team will be created to monitor the entire network's health 24 x 7.
Astro TV (Astro All Asia Networks) is Malaysia's multimedia broadcaster and producer of Malay, Chinese, Indian and English-language programming content. It owns and operates the only direct-to-home satellite TV service with access to some 12 million viewers in more than 2.72 million homes, representing 46 per cent of TV homes in Malaysia.
Enhancing customer experience is critical
"Customer service and enhancing the customer experience are critical to Astro's business and remain a key focus for the group, said Phuah. To better fulfill our customer expectations, we are working with Maxis to migrate to the next-generation network infrastructure. This is aimed at providing Astro with an integrated framework to rapidly launch new offerings and deliver highly personalised service to our customers, while helping us streamline operations and optimise costs."
We at Maxis are excited to be collaborating with Astro in this managed communication services (MCS) project to deploy next-generation network technologies, and manage the end-to-end Astro network from a total managed services perspective, said Maxis' vice president and head of enterprise and carrier business, Fitri Abdullah.
Maxis' solution and integration team comprising professional project managers and solution designers will work closely with technology and integration partners Hewlett- Packard (HP) and Cisco in the MCS project deployment, said Abdullah. We will also be working with other service providers to provide redundant links for Astro's key sites to ensure higher service levels for Astro.
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