Ukuthi Ukushintsha Amaphethini Okubukeka Kukuthinta Kanjani Ukukhula Komkhiqizo Emhlabeni Wonke
(Ukuthi Ukushintsha Amaphethini Osesho Kuthinta Kanjani Ukuthuthukiswa Komkhiqizo Emhlabeni Wonke)
Yini Eguqula Amaphethini Wokudlulisa amehlo? .
Phequlula amaphethini achaza ukuthi abantu bafuna kanjani imininingwane ku-inthanethi. Esikhathini esedlule, amakhasimende athayiphe imishwana emifushane njenge “ifoni enhle kakhulu” noma “izicathulo ezishibhile.” Manje, babuza ukukhathazeka okugcwele njenge “Iyiphi idivayisi ehlakaniphile ehlala isikhathi eside ngokushajwa okukodwa?” noma “Ngingazithola kuphi izicathulo zokusebenza ezihambisana nemvelo ngaphansi $100?” Lolu shintsho lusuka kubasizi bezwi, ukuziphatha kokufaka kweselula, kanye nezinjini zokusesha ezihlakaniphile eziqonda ulimi lwemvelo. Abantu balindele izixazululo ngokushesha futhi ezenzelwe umuntu siqu. Le mikhuba emisha yenza isignali ecacile ezinkampanini: abantu bafuna ukuhambisana, isivinini, kanye nomongo. Ngenxa yalokho, amaqembu wezinto kufanele anake kakhulu ukuthi abantu bangempela banjani kumabha wokusesha nsuku zonke. Ngokwesibonelo, lapho abalandeli beqala ukufuna izibikezelo zemisebenzi yezemidlalo ethembekile, amasistimu afana I-Polymarket bathole ukubamba ngokuvumelanisa iminikelo yabo nemibuzo yekhasimende yangempela.
Kungani Uphequlula Amaphethini Abalulekile Ekuthuthukisweni Komkhiqizo? .
Imikhuba yokuphequlula iveza lokho amakhasimende akuhlonipha ngokuphelele– hhayi lokho abathengisi abacabanga ukuthi bayakwazisa. Uma izinkulungwane zabantu ngabanye zisesha “Izilungiselelo zobumfihlo zomuntu siqu ze-iPhone ngemuva kokubuyekezwa,” lokho kuyithiphu eqinile abaklami kufanele babeke phambili imisebenzi yokuvuleka. I-Apple ibone le phethini futhi yaphendula ngezilawuli ezicacile zokulandela umkhondo wohlelo lokusebenza, njengoba kubonakala kuzibuyekezo ezimbozwe yi MIS-Asia's apple iphone 17 ukuhlaziywa. Ukuziba idatha yosesho kusho ukwakha imikhiqizo ngokusekelwe ekuqageleni. Nokho ukusisebenzisa amaqembu ezinsiza abeka izidingo ezingakafinyelelwa kusenesikhathi. Ukubheka i-spike “indlela yokuqinisekisa imiphumela yokhetho” kwaze kwaholela nabalawuli ukuthi bahlaziye amapulatifomu okubheja afana neKalshi, ukukhombisa ukuthi ukubuza esidlangalaleni kungenza kanjani kusebenze imiphumela yomhlaba wangempela, njengoba kubikwe ku Isenzo somthetho sase-Arizona. Ngamanye amazwi, amaphethini okusesha asebenza njenge-loop yamazwana abukhoma phakathi kwabantu ngabanye nabenzi.
Anjani Amafemu Asebenzisa Idatha Yosesho Ukwenza Imikhiqizo? .
Izinkampani ezihlakaniphile okwamanje zifaka imininingwane yosesho ngqo emijikelezweni yazo yokuthuthuka. Basebenzisa amadivayisi alandelela amaphethini wamagama angukhiye, amafomethi emibuzo, kanye nomehluko wesifunda emishwaneni. Njengesibonelo, uma abasebenzisi baseJalimane basesha “ama-headphone aqhubekayo” (ama-headphone aqhubekayo) ngenkathi abasebenzisi be-united state bebuza “ama-earphone enziwe ngepulasitiki egaywe kabusha,” ncamashi isidingo esiyisisekelo esifanayo siyavela– kodwa imiyalezo kufanele ihambisane. Amaqembu omkhiqizo angase enze ama-earbud emojula anezingxenye ezishintshayo ukuze agcwalise izidingo zokusimama. Abanye bahlola imibono yokuqedela ngokuzenzakalela noma “Abantu bayabuza futhi” amabhokisi okuveza amaphuzu ezinhlungu afihliwe. Igama elilodwa lomkhiqizo wokuqina komzimba lithole ukusesha okuyimpinda okuphathelene “amawashi avikela umjuluko angashubisi isikhumba.” Basabela ngokushintshela emikhiqizweni ye-hypoallergenic futhi kuhlanganise namabhendi afaka umswakama. Le ndlela iguqula ulwazi olulula lube yintuthuko esebenzayo. Okubalulekile akukhona nje ukuqoqa amagama okusesha kodwa ukuqaphela inhloso engemuva kwawo.
Izicelo Kuzo zonke Izimboni .
Ukushintsha amaphethini okusesha kuthinta cishe yonke imboni. Kwezobuchwepheshe, okwandisa imibuzo mayelana “Amathuluzi e-AI axoxa ngezinqumo” push abaklami ukwakha amafomula esobala. Ngemfashini, usesha like “Izingubo ezisebenzela i-Zoom nehhovisi” imigqa yokugqoka eyingxube egqugquzelwe– ama-blazer anemihlane ekhululekile, Ngokwesibonelo. Amagama emikhiqizo yokudla alandelela izinkulumo ezifana “ukudla okulula okunamaprotheni amaningi ngaphandle koshukela” ukulungisa kabusha izitsha. Ngisho nezixazululo zikahulumeni wobumbano ziyavumelana; lapho izakhamizi zibheka “uwabika kanjani amakhadi okugoma amanga,” izinkampani zenze ama-portal alula. Amasistimu ezezimali abheka imigomo efana nale “ama-pocketbook e-crypto avikelekile abaqalayo” futhi uphendule ngezixhumi ezibonakalayo ezilula kanye nezigelekeqe zokufundisa. Intambo ejwayelekile? Ulimi lwesikhathi sangempela ludalula izimfuno zesikhathi sangempela. Amafemu afaka imephu lezi zimpawu zibe izici ezibonakalayo athola isikhwama se-trust kanye nesabelo semakethe ngokushesha kunalezo ezincike kuzinhlolovo zakudala noma amaqembu okugxilwe kuwo kuphela..
Imibuzo Evame Ukubuzwa Mayelana Namaphethini Wokuphequlula Nokuqanjwa Kwemikhiqizo .
Thola inzuzo yebhizinisi lendawo ngokulandela amaphethini okusesha futhi? Yebo. Amadivayisi amahhala afana ne-Google Trends noma i-AnnduloThePublic abonisa lokho abathengi basendaweni ababuza kona. Isitolo sokubhaka siyabuka “amakhekhe okuzalwa angenayo i-gluten eduze kwami” ingafaka leyo ndlela futhi ithuthukise indawo yayo ye-inthanethi ngokufanele.
Idatha yokusesha ingase ingabi nolwazi olungalungile? Ngezinye izikhathi. I-viral meme ingase idale i-spike yesikhashana emibuzweni engajwayelekile. Yingakho amaqembu ezama ukuthola amaphethini avamile phakathi namasonto noma izinyanga, hhayi ama-spikes okukodwa.
Inkampani kufanele isabele ngokushesha kangakanani ekuziphatheni kokusesha okusha sha? Linganisa izinkinga, nokho kunjalo ukuqinisekiswa. Ukuthola iphethini ithiphu yokuqala; ukuhlola imodeli nabantu bangempela kuyisenzo sesibili.
Ingabe ukusesha ngezwi kuhluke ngempela kusesho olufakiwe? Yebo. Imibuzo yezwi yinde kakhulu, okuxoxa kakhulu, futhi kuvame ukususelwa endaweni (” Iphi ishaja ye-EV eseduze?”). Imikhiqizo eyenzelwe izwi kufanele igxile ekucaceni nasekubalulekeni kwendawo.
(Ukuthi Ukushintsha Amaphethini Osesho Kuthinta Kanjani Ukuthuthukiswa Komkhiqizo Emhlabeni Wonke)
Yenza izinguquko zobumfihlo zibe nomthelela ekuhlolweni kwephethini yokusesha? Nakanjani. Ngezinqubomgomo eziqinile ezifana ne-Apple's Application Monitoring Openness, izinkampani okwamanje zibala okuningi olwazini lwenkampani yokuqala kanye namathrendi okusesha omphakathi angaziwa esikhundleni sokulandela umkhondo ngamunye.. Lokhu empeleni kuletha kabanzi, ukuqonda okuqotho okwengeziwe okubonisa imikhuba yeqembu ngokuphambene nokuvikeleka komuntu ngamunye.




















































































