I-Apple ikudliwano-ndlebe nabapapashi abaninzi ukukhusela izivumelwano zelayisensi yomxholo ezixabisa amanani alithoba., ijolise ekunikezeni inguqulelo yayo ye-AI-powered yeSiri ngokufikelela kwiindaba zexesha langempela kunye nolwazi, ngokwengxelo evela kwiWall Street Journal.
UShift kwiQhinga leLayisensi yoMxholo
Ngokungafaniyo nemodeli yomrhumo omiselweyo oqhele ukusetyenziswa kwishishini le-AI-njengamalungiselelo e-OpenAI kunye ne-News Corp okanye i-Axel Springer-i-Apple iphakamise isicwangciso sembuyekezo eguquguqukayo.. Phantsi kwesi sikhokelo, abapapashi baya kufumana iintlawulo xa umxholo wabo usetyenziswa ngokusebenzayo nguSiri ukuphendula imibuzo yabasebenzisi, endaweni yokufumana intlawulo yokuqala yokufikelela kumxholo obanzi.
Abantu abaqhelene neengxoxo bathi i-Apple ixoxe ngebhajethi epheleleyo enokufikelela kumanani alithoba ukuxhasa ezi ntlawulo. Izivumelwano zeminyaka emininzi ezicetywayo ziya kunika amalungelo e-Apple kumxholo wompapashi weempawu ze-Siri AI ekulindeleke ukuba zivulwe kamva kulo nyaka..
Umngeni weendaba eziveliswe yi-AI
Intshukumo yangoku ye-Apple ilandela ukusilela kwangaphambili ekuhanjisweni kweendaba okunikwe amandla yi-AI. Emva kwexesha 2024, Inkampani ivavanye into ezenzekelayo eyenza isishwankathelo seendaba ze-AI, kodwa ngokukhawuleza wayivala emva kokuba ivelise izihloko zeendaba ezingachanekanga ezaphakamisa inkxalabo phakathi kwamaqabane opapasho. Ngeli xesha, I-Apple ibonakala ithatha indlela eyahlukileyo-ukukhusela ukufikelela ngokuthe ngqo kumxholo oqinisekisiweyo ovela kubapapashi kunokuthembela ekudityanisweni okuzenzekelayo..
Umxholo oBanzi: Abapapashi phakathi kweLayisensi kunye neTyala
Uthethathethwano luza ngexesha elibalulekileyo kubudlelwane phakathi kweenkampani ze-AI kunye nabadali bomxholo. Abapapashi baye bajongana nokukhetha phakathi komxholo welayisenisi kubaphuhlisi be-AI okanye ukulandela inyathelo elisemthethweni ngokusetyenziswa komsebenzi wabo ngokungagunyaziswanga.. IThe New York Times okwangoku imangalela i-OpenAI kunye neMicrosoft ngezityholo zokwaphulwa kwelungelo lokushicilela, ngelixa i-News Corp kunye ne-Axel Springer baye babetha izivumelwano zomxholo kunye nomenzi we-ChatGPT. I-Reddit ithathe zombini iindlela, isiqulatho selayisensi kuGoogle malunga $60 Isigidi ngonyaka ngelixa simangalela ngokwahlukeneyo i-Anthropic kunye ne-Perplexity malunga nokutyholwa ngokukhuhla idatha engagunyaziswanga..
Imodeli yentlawulo eguquguqukayo ye-Apple-ukuba iphumelele-inokuseka umgangatho omtsha weshishini. Itshintsha umngcipheko wemali ngakumbi kubapapashi xa kuthelekiswa nezivumelwano zomrhumo osisigxina, kodwa unokuvuza iindawo ezinomxholo ongqina ukuba ubaluleke kakhulu kwinkqubo ye-AI ephantsi ye-Siri.
Hayi i-Apple's First Publisher Partnership
I-Apple inamava angaphambili kunye nezivumelwano zabapapashi. Ukusukela oko 2019, inkampani isebenze Apple News +, inkonzo yomrhumo eye yenza ingeniso enkulu kwabanye abapapashi beendaba neemagazini. IWall Street Journal, inkampani engumzali wayo i-News Corp inesivumelwano sorhwebo ne-Apple, wayephakathi kwabathathi-nxaxheba bokuqala. I-Apple isayine ngaphambili izivumelwano ezibandakanya amalungelo okusebenzisa umxholo wompapashi ngeenjongo zoqeqesho lwe-AI.
Kutheni oku kubalulekile kwiSiri
Ixesha le-Apple libonisa uxinzelelo lokukhuphisana kwimarike yomncedisi we-AI. USiri ujongene neminyaka yokugxekwa ngenxa yezakhono ezilinganiselweyo xa kuthelekiswa nabakhuphisana nabo njenge-OpenAI's ChatGPT., IGemini kaGoogle, kunye ne-Alexa yaseAmazon. ISiri ephuculweyo, kulindeleke ukuba iqalise oku kuwa ecaleni kwe-iOS 27, IPadOS 27, kunye ne-macOS 27, imele ukulungiswa okubalulekileyo okwenzelwe ukubethelela i-AI nzulu ngakumbi kwi-ecosystem ye-Apple. I-Apple yalile ukuphawula xa i-WSJ ifikelela kwisiqinisekiso.
Ukuba izivumelwano ziqhubela phambili, banokwenza ingeniso entsha yabavakalisi ngelixa benika i-Apple ukhuphiswano ekunikezeni ngokuchanekileyo, ulwazi oluhlaziyiweyo nge-Siri-ejongene nobuthathaka obuphambili obuye babamba umncedisi.