Ọ dị mma, n'okpuru bụ aha edegharịrị na post, na-agbaso ihe niile ịchọrọ.
(Nyocha: Kedu ka Model Azụmahịa isi nke Google si agbasa karịa mgbasa ozi)
Aha edegharịrị: Mgbasa ozi gara aga: Kedu ka Google si agbanwe egwuregwu ego ya
Blọọgụ Bọọgụ: .
Ruo ọtụtụ afọ, Google gosiri ihe: mgbasa ozi n'ịntanetị. Were ibe nsonaazụ ọchụchọ, Vidiyo YouTube, Ozi Gmail– juru ebe niile akwadoro. Usoro a mere Google ka ọ bụrụ titan. Otú ọ dị isi ihe na-akpụ akpụ. Azụmahịa ahụ na-eji nwayọ na-ewu ụzọ dị iche iche iji nweta ego. Ọ bụghị naanị maka ịnye clicks ọzọ. Nke a bụ maka ụdị ụlọ ọrụ isi nke Google na-aga n'ihu. Kwe ka anyị gwuo ihe na-eme.
1. Gịnị na-agbanwe: Shake-Up nke ụlọ ọrụ Google .
Ụdị ụlọ ọrụ Google bụ atụmatụ maka kpọmkwem otú o si enweta ego. Ogologo oge, atụmatụ ahụ dị mfe. Mgbasa ozi mmemme nye ndị mmadụ n'otu n'otu na-eji ngwọta Google. Companies paid Google when individuals clicked those ads. This advertising machine powered everything. It moneyed complimentary devices like Search, Maapụ, na Gmail. It sustained huge growth. However relying a lot on something brings dangers. Advertisers reduced budget plans throughout recessions. New privacy policies make targeting ads harder. Competitors chip away at Google’s advertisement prominence. So Google is pushing into brand-new locations. It wants a lot more income streams. This development indicates much less reliance on marketing alone. Think about it as planting new cash trees along with the old advertisement forest. It’s a big critical change.
2. Why Relocate Beyond Ads? The Push for Diversification .
Why is Google doing this? A number of factors. Mbụ, marketing markets can be unstable. Nsogbu akụ na ụba mere ka mgbasa ozi na-emefu ihe siri ike. Google na-enwe mmetụta mgbu a. Nke abụọ, ụkpụrụ na-emesi ike. Iwu dị ka GDPR na Europe na-egbochi kpọmkwem otu ụlọ ọrụ si agbaso ndị mmadụ n'otu n'otu maka mgbasa ozi. Mgbanwe nzuzo nke Apple na apụl iphone na-eme ka mgbasa ozi ezubere iche gharazie oke. Nke a na-emetụta mgbasa ozi nke Google na uru ya. Nke atọ, asọmpi siri ike. Ụlọ ọrụ dị ka Amazon na-anata ego mgbasa ozi ọchụchọ. TikTok na-ejide mmasị mgbasa ozi vidiyo. Nke anọ, uto na isi mgbasa ozi ụlọ ọrụ na-ebelata. Ịchọta ndị ọrụ ọhụrụ na-esiwanye ike karị. N'ikpeazụ, ihe ọhụrụ ọhụrụ na-emepụta ohere ọhụrụ. Google na-ahụ ohere na igwe ojii, Amamịghe echiche, na ndị otu. Ọdịiche dị iche iche na-ebelata ihe iyi egwu. Ọ na-emepe ụzọ maka mpaghara uto ngwa ngwa. Ọ na-eme Google ike na-adịgide adịgide. Google achọghị akwa ya niile na nkata mgbasa ozi ọzọ.
3. Kedu ka Google si eme ya: Nhazi igwe na-enweta ego ọhụrụ .
Kedu ka Google si eme n'ezie ụdị ọrụ ya? Ọ na-eji ọtụtụ ụzọ. Otu ebe dị mkpa bụ Google Cloud. Ngwọta mgbazinye a na-akwụ ụgwọ ịgbakọ ike na ngwa ngwanrọ nye ụlọ ọrụ. Were ohere nchekwa, nyocha ozi, na mmemme software ebe ọrụ online. Kọmputa igwe ojii bụ nnukwu ahịa. Google na-ewere Amazon na Microsoft ebe a. Ebe ọzọ bụ ngwaike. Google na-enye ekwentị Pixel, Ngwa Nest smart home, na kọmputa kọmputa Pixelbook. Ndị a na-ebute ego ịre ahịa ozugbo. Mgbe nke ahụ gasịrị enwere ndị otu. YouTube Premium na-eji obere vidiyo na egwu na-enweghị mgbasa ozi. Igwe onyonyo YouTube na-enye nkwanye TV ozugbo. Google One na-ere ahịa nchekwa igwe ojii agbakwunyere. Google n'otu aka ahụ na-emefukwa nnukwu ego na ọgụgụ isi. AI na-akwado ọtụtụ ọrụ. Ọ bụ ezie na ọ bụ n'efu maka ndị ahịa ugbu a, AI nwere ike ibute ọrụ akwụ ụgwọ n'ọdịnihu ma ọ bụ ngwaọrụ kachasị mma maka ịkwụ ndị ahịa ụlọ ọrụ ụgwọ. Ịkwado teknụzụ AI ya bụ ohere ọzọ. Google na-emepụta igwe ọhụrụ ndị a yana ọrụ mgbasa ozi ya.
4. Ebe Anyị Na-ahụ Ya: Ndị na-eme ego ọhụrụ na-arụ ọrụ .
Anyị na-ahụ ọganihu ụlọ ọrụ Google na-emepụta na ọrụ na ngwaahịa. Lelee Sistemụ igwe ojii Google (GCP). Nnukwu ụlọ ọrụ na-eji ya maka teknụzụ ha chọrọ. Nke a na-akpata ọtụtụ ijeri. Ngalaba ngwaike Google na-ejigide mwepụta ngwaọrụ ọhụrụ. Ekwentị Pixel na-achọ ahịa ọnụ ahịa. Ngwa akwu na-ahazi ụlọ. Ahịa ndị a gụnyere ego. Ngwọta ndebanye aha na-agbasa ngwa ngwa. Ọtụtụ nde na-emefu maka ọnụ ahịa YouTube. Ndị ezinaụlọ na-edebanye aha maka ihe onyonyo YouTube. Ndị mmadụ na-enweta atụmatụ nchekwa Google One. Ọbụna Google Workspace (mbụ G Suite) ụlọ ọrụ na-akwụ ụgwọ maka email na ngwa mmekọrịta. E wezụga ndị a, Google na-enyocha ohere ndị ọzọ. Ngwa akpaaka na-anya onwe ya, Waymo, na-achọ mmekorita. Google Wellness na-arụ ọrụ na ngwaọrụ ahụike AI. Azụmahịa ndị a nwere ike ejedebe bụrụ nnukwu ego enwetara ma emechaa. Isi mgbasa ozi na ahịa na-aga n'ihu, Otú ọ dị ngwa ndị a na-egosi ihe dị iche iche na-eme ugbu a.
5. Ajuju a na-ajụkarị: Uzo ohuru nke Google .
Ndị mmadụ na-ajụkarị ajụjụ maka mgbanwe a. Nke a bụ ụfọdụ nchegbu.
Google ọ ga-akwụsị mgbasa ozi na ire ahịa? Mba. Mgbasa ozi ka bara uru maka Google. Ọ gaghị efu. Ebumnobi bụ ka a na-agụta ya ntakịrị ka oge na-aga. Mgbasa ozi ga-abụ akụkụ bụ isi, naanị ọ bụghị naanị akụkụ.
Google Cloud na-enweta ego? Ee, ma ọ dị oke ọnụ. Google Cloud na-agbasa ngwa ngwa. Ọ na-ebute nnukwu ego. Agbanyeghị, ịzụlite ụlọ ọrụ ozi na teknụzụ dị oke ọnụ. Google na-etinye nnukwu ego iji ruo ndị isi.
Ndị otu na-erite uru? O yikarịrị ka ee. Ọrụ dị ka YouTube Premium na Google One nwere ọnụ ahịa na ego ha nwetara doro anya. Ka ndị mmadụ n'otu n'otu na-edebanye aha, ego ha ga enweta kwesịrị ịgbasa. Ha na-enye kwụ ọtọ, uru a ga-ebu amụma n'adịghị ka ahịa mgbasa ozi.
Kedu maka azịza ekele dị ka Ọchụchọ? Ọtụtụ isi ihe ngwọta Google ga-adị n'efu. Ha na-akwado azụmahịa mgbasa ozi ma na-adọta ndị ahịa na onyinye akwụ ụgwọ dị ka igwe ojii ma ọ bụ ndị otu. Ọrụ efu bụ ọnụ ụzọ.
(Nyocha: Kedu ka Model Azụmahịa isi nke Google si agbasa karịa mgbasa ozi)
Mmepe a ọ na-arụ ọrụ? Agwakọtala nsonaazụ ya ruo ugbu a. Google Cloud na-agbasa. Akụrụngwa nwere ihe ịga nke ọma niche. Ndebanye aha na-enweta ndị ahịa. Otú ọ dị mgbasa ozi na ahịa ka na-achịkwa ego ha nwetara. Mgbanwe ahụ na-ewe oge. Ndị ọchụnta ego na-ele anya nke ọma. Google chọrọ ka ebe ọhụrụ ndị a buru ibu iji gbanwee ọdịdị ego ya n'ezie.
Jụọ anyị ajụjụ
ọ bụrụ na ị chọrọ ịmatakwu, biko nweere onwe gị ịkpọtụrụ anyị.